Digital Marketing Company in Orlando, FL

A city of locals and visitors

Orlando is two markets sharing one map. Residents across Orange County search for everyday services, while a steady stream of visitors searches from hotels on International Drive, around the convention center and near the parks for places to eat, things to do and help when something goes wrong. A good plan for an Orlando business decides early which of those two audiences it is chasing, because the keywords, the ad schedule and even the landing pages are different.

A personal injury firm downtown, a pool service in Dr. Phillips and a tour operator near Lake Buena Vista all need to be found online, but they need very different mixes of channels.

The channels that move Orlando businesses

For most of our Orlando clients the work falls into three channels that support each other:

• Paid search for demand that already exists. Someone searching for an emergency plumber or a same day dentist needs an answer now, and search ads put you in front of them while organic rankings are still building.
• Map and local rankings for the steady, lower cost leads that come from ranking in the map pack and on page one over time.
• AI search visibility for the growing number of customers who ask ChatGPT, Gemini or Google's AI results which company to use.

Running these as one plan means the same keyword research feeds both the ads and the organic work, the ads show which searches actually turn into calls, and rankings gradually take over the most expensive clicks.

Paid search in Orlando, priced in public

Ad costs in Orlando swing widely by industry. Legal, home services and medical clicks are expensive, and tourism categories spike around holidays and big events. That makes the management fee matter.

Our fee is $100 a month plus 5% of the first $5,000 in monthly spend, 4% on spend from $6,000 to $10,000, and 3% above that. The ad spend itself goes on your own card in your own ad account, so you can see every dollar and you keep the account and its history if you ever leave. Many agencies bundle spend into a single retainer, which makes it hard to see what goes to Google and what goes to the agency. We keep the two separate on purpose.

Local search for Orlando neighborhoods

A search for a dentist in Winter Park, College Park or Lake Nona returns different map results, even though all three sit inside the Orlando area. Our local plan, from $150 a month, keeps your Google Business Profile complete, active and consistent with your website. The advanced tier, from $500 a month, adds neighborhood pages, review strategy and the extra work crowded categories need.

Map rankings and paid clicks support each other here. The ads cover the neighborhoods where you do not yet rank in the map, and as your organic map rankings grow, ad budget can move to the next area.

AI answers are now part of the funnel

A growing share of Orlando customers never see a list of blue links. They ask an AI assistant for the best roofer or the best family dentist near them and act on the answer. Those assistants build their answers from clear websites, consistent business details, reviews and independent mentions. Our AI search visibility service, from $5,000 a month, is built for businesses where being named in those answers is worth real money, such as attractions, multi location brands and high value professional services. Digital PR, at $3,500 for five mentions, adds the independent coverage those assistants rely on.

Questions to ask before you hire

Before you sign with any Orlando agency, ask for these in writing:

1. The management fee, separate from the ad spend
2. Whose name and card are on the Google Ads account
3. The length of the first term and the notice period after it
4. Which channels are included, and who handles the website when a landing page needs to change

Our answers are published on the pricing page. If another digital marketing company in Orlando will not put its answers in writing before you meet, that tells you something. As a digital marketing company in Orlando we would rather be judged on the numbers than on a sales call.

Where to start

If you are unsure where to put your first dollar, start with the channel closest to the sale. For urgent services that is usually search ads plus a complete Google Business Profile. For businesses with longer sales cycles it is usually map rankings and the website. Send us a note with your business, your neighborhood and your budget, and you will get a written plan with fixed fees within one business day.